what do we do?
we specialise in brand creation and re-branding from concept to final product

a full scope project involves all of the areas shown in the diagram and includes
> brand design & creation
> brand management
> managing the production process
> a limited scope project involves a sub-set of the areas shown in the diagram

...branding
In today's fast-paced world, the business identity has become a primary differentiator. Lucid Vision's international branding experience will help to ensure that your identity effectively reflects your business, builds lasting recognition and creates a valuable symbol of trust to build the value of your brand.
Our professional approach can be applied to enhance existing identities, or to create a new engaging and inspiring brand. Following the development of the basic elements, the Lucid Vision team effectively applies the element to all of your business communication tools.
> visual identity - logo / symbol / trademark / colour / form
> verbal identity - name / naming system / tag line
> brand communication & positioning

As a trusted business partner, Lucid Vision offers complete support to your business for development of brand-aligned and effective marketing communication tools and materials. Lucid Vision uses skill and experience to deliver creative inventive solutions for clients to produce printed or digital corporate materials, marketing collateral and product packaging, web sites, presentation and integration of the brand throughout various media.